{"id":2844,"date":"2025-05-23T21:44:01","date_gmt":"2025-05-23T20:44:01","guid":{"rendered":"https:\/\/www.schoolofdesignleeds.com\/ds25\/?p=2844"},"modified":"2025-05-23T21:44:01","modified_gmt":"2025-05-23T20:44:01","slug":"alice-radley","status":"publish","type":"post","link":"https:\/\/www.schoolofdesignleeds.com\/ds25\/alice-radley\/","title":{"rendered":"Alice Radley"},"content":{"rendered":"<div class=\"sitecontainer\">\n<div class=\"pagecontainer\">\n<h4 class=\"homepage-heading-h4\">Degree Show 2025<\/h4>\n<div class=\"postcontainer\">\n<h1 class=\"thestudentpostname\" id=\"studentpostname\">Alice Radley<\/h1>\n<h3>BA Graphic and Communication Design<\/h3>\n<p class=\"studentstatement\">My work specialises in branding identities and omnichannel campaign rollouts, including both static and motion assets. I have worked in my role as a Junior Creative Artworker at Gymshark alongside my final year studies and this has given me invaluable industry experience and moulded me into a conscientious creative with a keen eye for detail and a love for creating stunning brand communications &#038; experiences.<\/p>\n<div class=\"socialstack\"><span class=\"material-icons md-24\">handshake<\/span><a href=\"https:\/\/www.linkedin.com\/in\/alice-radley\/\" target=\"_blank\" rel=\"noopener\">Connect with <span id=\"withme\"><\/span><\/a><\/div>\n<p><!--FILE01 IMG--><\/p>\n<div class=\"mediafileviewer mfvimages\"><img decoding=\"async\" loading =\"lazy\" data-src=\"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-content\/uploads\/2025\/05\/alice-radley-01_Alice-Radley.jpg\" width=\"100%\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1980px; --smush-placeholder-aspect-ratio: 1980\/1114;\" \/><\/p>\n<p class=\"mfv-caption\">Humming has a lot more power than we think. Lento utilises the unsung power of humming to bring the body out of fight or flight, in order to combat gaps in supporting young people with anxiety. The identity and platform design encourages humming sounds and generates visuals that respond to these sound inputs, therefore transferring visual control to the user to allow them to regain a sense of calm and order.<\/p>\n<\/div>\n<p><!--FILE02 VIDEO--><\/p>\n<div class=\"mediafileviewer mfvvideos\"><video width=\"100%\" height=\"auto\" controls><source src=\"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-content\/uploads\/2025\/05\/alice-radley-02_Alice-Radley.mp4\" type=\"video\/mp4\">Your browser does not support the video tag.<\/video><\/p>\n<p class=\"mfv-caption\">Driven by user insights, this donation of active visual control as well as subtle design influences from the natural world such as inhalation, sun flares and a murmuration motion style reimagines the traditional mindfulness app model for a Gen-Z audience. The contemporary use of a music notation inspired lockup and a cohesive visual campaign introduces and distinguishes the brand as a new user-centred experience that does one thing well, rather than try to be everything for everyone.<\/p>\n<\/div>\n<p><!--FILE03 IMG--><\/p>\n<div class=\"mediafileviewer mfvimages\"><img decoding=\"async\" loading =\"lazy\" data-src=\"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-content\/uploads\/2025\/05\/alice-radley-03_Alice-Radley.jpg\" width=\"100%\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1980px; --smush-placeholder-aspect-ratio: 1980\/1114;\" \/><\/p>\n<p class=\"mfv-caption\">T&#038;Sees is a marketing campaign aiming to encourage transparency and clarity within T&#038;Cs to empower consumers to make informed choices and protect their rights. The assertive use of type and cautionary colour scheme, as well as a central \u2018bracket\u2019 motif created from a deconstructed asterisk, exemplify this call for revelation, transparency and a new T&#038;Cs system that puts consumers first.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><script>\ndocument.getElementById(\"withme\").innerHTML = document.getElementById(\"studentpostname\").innerHTML;\ndocument.addEventListener(\"scroll\", function(){\nvar sitedescription = document.querySelector(\".site-description\");\nvar studenttitle = document.getElementById(\"studentpostname\");\nif(window.pageYOffset > 100){\nsitedescription.classList.add(\"highlightstudentname\");\nsitedescription.innerHTML = studenttitle.innerHTML;\n}\nif(window.pageYOffset < 100){\nsitedescription.classList.remove(\"highlightstudentname\");\nsitedescription.innerHTML = \"School of Design, University of Leeds\";\n}\n});\n\/*Heart a submission\nlet theheart = document.getElementById(\"heartsvg\"); \/\/ assign the SVG class to a variable called theheart\nlet lsheart = localStorage.getItem(\"onheart\"); \/\/ access a key called onheart in LS, and assign it to a variable called lsheart\nlet heartmsg = document.getElementById(\"heartmessage\");\nconst enableheart = () => { \/\/ create a function to colour in the SVG when the SVG is clicked\ntheheart.classList.add(\"activeheart\"); \/\/ tell the function to add a class to the SVG that will add colour\nheartmsg.innerHTML = \"You liked this submission\";\nheartmsg.classList.add(\"addpinkcolor\");\nlocalStorage.setItem(\"onheart\", \"enabled\"); \/\/ activate LS with the key and a value, hereby called enabled\n};\nconst disableheart = () => { \/\/ create a function to remove colour from the SVG when the SVG is clicked\ntheheart.classList.remove(\"activeheart\"); \/\/ tell the function to remove the class from the SVG that added colour\nheartmsg.innerHTML = \"Like this submission\";\nheartmsg.classList.remove(\"addpinkcolor\");\nlocalStorage.setItem(\"onheart\", \"disabled\"); \/\/ activate LS with the same key but a new value, hereby called disabled\n};\nif(lsheart === \"enabled\"){ \/\/ if the LS key has a value of enabled then...\nenableheart(); \/\/ ...run the enableheart function, which adds the class to the SVG\n}\ntheheart.addEventListener(\"click\", function(){ \/\/ when the SVG is clicked...\nlsheart = localStorage.getItem(\"onheart\"); \/\/ ...I think the LS needs to run on itself\nif(lsheart === \"enabled\"){ \/\/ if the LS key has a value of enabled...\ndisableheart(); \/\/ ...run the function that changes the LS value to disabled\n} else { \/\/ otherwise...\nenableheart(); \/\/ ...run the function that changes the LS value to enabled\n}\n});\n*\/\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Degree Show 2025 Alice Radley BA Graphic and Communication Design My work specialises in branding identities and omnichannel campaign rollouts, including both static and motion assets. I have worked in my role as a Junior Creative Artworker at Gymshark alongside my final year studies and this has given me invaluable industry experience and moulded me &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.schoolofdesignleeds.com\/ds25\/alice-radley\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Alice Radley&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2844","post","type-post","status-publish","format-standard","hentry","category-ba-graphic-and-communication-design","entry"],"_links":{"self":[{"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/posts\/2844","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/comments?post=2844"}],"version-history":[{"count":1,"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/posts\/2844\/revisions"}],"predecessor-version":[{"id":2847,"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/posts\/2844\/revisions\/2847"}],"wp:attachment":[{"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/media?parent=2844"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/categories?post=2844"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.schoolofdesignleeds.com\/ds25\/wp-json\/wp\/v2\/tags?post=2844"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}