Degree Show 2026
Mycah Walker
BA Art and Design
Exploring consumerism, control and appearance through a fictional beauty supplement pop-up shop inspired by contemporary wellness and self-optimisation trends through consumption. Combining graphic design, animation and video editing to create exaggerated yet believable advertising visuals that question trust, persuasion and the influence of branding.
This pop-up shop installation features three promotional posters and a website created to advertise the fictional supplement brand GlamVite. The visuals were developed using Blender, Photoshop and Illustrator to reflect the manufactured aesthetics of contemporary beauty and wellness advertising.
This 30-second advertisement is displayed on a continuous loop to quickly capture the viewer’s attention through upbeat audio, animation and product promotion. The video reinforces the brand’s messaging surrounding self-optimisation and improvement through consumption, mimicking the fast-paced nature of commercial advertising.
Also featuring a product display shelf and a tester station to encourage audience interaction and engagement with the brand. By allowing viewers to physically explore the products within the space, the pop-up shop becomes more immersive and visually convincing.