Degree Show 2025
Lily Sutton
BA Fashion Marketing
This portfolio showcases a diverse collection of Styling, Marketing, and Communications projects. Each has been carefully developed with a strong focus on appealing to its specific target audience, utilizing strategic marketing techniques and insights gained through both academic learning and practical experience to ensure maximum impact.

Image taken from my Fashion, Styling and Photography module titled ‘Mods Meet their Match: Mary Quants Heritage Redefined’. The intended purpose for the image is to be used in a editorial spread for a fashion magazines for the relaunch of the Mary Quant brand for the contemporary consumer. Inspiration was drawn from women in sport, tied with the sporting attire – like designs from the Quant Archive.

Image taken from my Fashion Communications Strategy and Portfolio module, showcasing the billboards for my second integrated campaign promoting my scented sleepwear brand, Purest. With elements of co branding with Spotify enhancing the senses of the audience, reminding them of the product features of Purest.

A second year project focussed on Wrath from the 7 Deadly Sins for module, Digital Photography. Edited in Black and White to convey the meanings of Pain and Wrath, exaggerated through a leather buckled skirt and dark makeup.